A Google My Business (GMB) page is simply a business listing that shows up in Google when your customers search for your business name e.g. “Businessary” or when they search for services that you provide within your local area e.g. “Human Resource Consulting”.
Your GMB page will display relevant information like your address, trading hours and phone number as well as a place for customer reviews, questions and suggestions.
If you’re an online business owner, have a physical store or operate within a service area as a mobile agent you should be using Google My Business to help promote your business and attract new customers. It’s not only a free platform, but it will also help your business to show up in front of potential customers when they are searching on Google for a product or service you offer.
You can also use GMB to engage with your current and potential customers and prospects and gain further exposure by posting regular updates and information they need to make a purchase decision. You can send customers directly to your website through a post, blog or “marketing hook” to learn more about information or special offers.
But for now, let’s get back to setting up your GMB page first.
7 Easy Steps to Setting up your Google Business Page!
Start by signing up to Google Business via this link https://business.google.com/
1. Sign into your Google Account OR Sign up if you don’t already have one
Just click on the green start now button if you already have a Google account OR select sign in if you don’t already have an account with Google.
2. Enter your business name – click next
3. Enter your full business address – click next
Google will need this information to be accurate when they sent you the verification postcard (which you will read about in steps 6 and 7)
4. Select your business category – click next
5. Enter your business phone number and website address – click next
If you don’t have a website you don’t need to enter one but if you would like to enquire about one click here
6. Request a postcard verification – click continue
Google will now post you a postcard to the address you provided earlier in about 5-10 business days. Keep an eye out for this in your mailbox.
7. Verify your business on Google
Once you receive the postcard you will need to log back into your Google My Business account here go to your listing and enter the 6-digit code to activate your listing. Your listing will only go live on Google once you have verified your listing.
Get assistance in setting up your Google My Business site
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If you need to talk to a marketing consultant to help you with setting up your listing give us a call today on (03) 9662 9900 or claim 30 mins of FREE marketing advice.
